Utilities
Campaign URL Tracked URL
Build campaign tracking URLs with UTM parameters. Free, instant, no signup.
https://astroworldmc.com/?utm_source=google&utm_medium=cpc&utm_campaign=summer-saleAbout UTM Builder
Tag any URL with utm_source, utm_medium, utm_campaign, utm_term, and utm_content so Google Analytics, Plausible, or Matomo can attribute the traffic. The builder validates the parameters and gives you a copy-ready URL.
Frequently asked questions
Which UTM parameters are required?
Google requires utm_source, utm_medium, and utm_campaign. utm_term and utm_content are optional and used mostly for paid search and A/B testing.
Should UTM values be lowercase?
Yes. UTM parameter values are case-sensitive, so 'Facebook' and 'facebook' show as two different sources. Stick to lowercase for consistency.